Renaissance São Paulo Hotel
With 25 years of history in São Paulo, the Renaissance São Paulo, part of the Marriott group, is a benchmark in hospitality and modernity.
For a hotel where every detail matters,
the image of the staff needed to reflect sophistication and excellence in service.
Date
2024
Deliverables
Concept, style design and manufacture of the collection by the Dash factory
THE CHALLENGE
Our challenge at Dash Creative Studio was to standardize the existing uniforms, creating a cohesive visual identity that connected the different functions of the front office.
THE SOLUTION
We have developed a collection that combines modernity and timelessness, with sophisticated patterns and a palette of blues that reflects the elegance and personality of Renaissance.
THE RESULT
Uniforms that reinforce the brand’s standard of excellence, enhance the team and elevate the guest experience.
