Stonella Clinic
Stonella Clinic was founded with the purpose of approaching health in an integrated way, bringing together different specialties in a contemporary and welcoming environment. Led by two physicians with a modern vision of care, this perspective needed to be reflected in every detail of the patient experience — including how the team presents itself.
Date
2025
Deliverables
Dash Creative Studio project and Dash production
THE CHALLENGE
When they approached Dash Creative Studio, the objective was clear: to create uniforms that moved away from the traditional medical clinic aesthetic, while still conveying the credibility, sophistication, and trust expected by a high-end clientele.
The challenge was to translate the personality of the clinic and its founders into a uniform that aligned with the healthcare environment, but in a contemporary and refined way.
To achieve this, we immersed ourselves in the brand’s universe, seeking to understand not only Stonela Clinic’s positioning, but also the experience the founders aimed to offer their patients.
THE SOLUTION
Based on this immersion, we developed pieces that balance aesthetics, functionality, and identity. We carefully curated colors, fabrics, and silhouettes to create a modern and elegant look, without losing the seriousness required in a medical setting.
Every detail was designed to reinforce the clinic’s concept. Fabrics were selected to provide comfort and practicality for the team’s daily routine, while the design introduced a more contemporary language aligned with the brand’s positioning.
THE RESULT
The result is a uniform that perfectly translates the concept of Stonela Clinic: a clinic that combines science, well-being, and modernity through an integrated approach to healthcare.
